HYPERION ECONOMIC JOURNAL

Hyperion University of Bucharest
Blue Colour Green Colour Orange Colour Red Colour

Change Management Strategies in Multinational Organizations - Challenges and Solutions

Keywords: multinational organizations , change management , resistance to change , organizational culture , cultural diversity , intercultural leadership

 FULL TEXT

Authors:
  • Cătălina Loredana ROGOZEANU (DRĂGHIA), Phd Student, Affiliation: Valahia University of Targoviste, Romania;
  • Cezar BRAICU, PhD, Associate Professor, Affiliation: Hyperion University of Bucharest, Romania;
Pages:  66 : 79
Abstract: Multinational organizations face significant challenges in managing change due to cultural, geographic, and economic diversity. An effective strategy requires a balance between a global vision and local flexibility. A key element is creating an organizational culture based on shared values, but flexible enough for local adaptations. In addition, leaders need to develop intercultural competencies and adaptive leadership skills to manage differences and improve collaboration between international teams. The use of digital technologies facilitates communication and the exchange of best practices between global locations. Gradual implementation of changes and employee involvement in the decision-making process reduce resistance and increase the efficiency of transformations. In conclusion, the success of change within multinational organizations depends on integrating a global vision consistent with local sensitivity, investing in intercultural competencies, and promoting international collaboration. Future research could analyze the impact of new technologies and the particularities of change management in emerging economies.
JEL classification: F23, L22, M14, M16, O33

 FULL TEXT

 

F23, L22, M14, M16, O33

  • Print